A News Cut is a short, tightly edited editorial clip with clear soundbites designed to produce a clip quickly and concisely. It highlights editorial angles, key moments and quotes, providing editors with the footage and tools required to publish the story on any channels. It is not designed for long chronological storytelling nor is it recap that details an entire event or project from start to finish.It is a short, tightly edited editorial clip with clear soundbites designed to produce a clip quickly and concisely. It highlights editorial angles, key moments and quotes, providing editors with the footage and tools required to publish the story on any channels.

Important

[{"type":"text","text":"News Cut Dos and Don'ts "}]

[{"type":"text","marks":[{"type":"bold"}],"text":"Include"}]

News Cuts should tell the story of the event or project concisely. It is not a recap of the entire event but just the editorial highlights and key moments. All New Cuts should have a duration of a 

MINIMUM OF 3 MIN, MAX 10 MINS, WITH AN IDEAL DURATION OF 5 MINS

[{"type":"text","text":"Mandatory Deliverables - Important "}]

ALL Production Partners MUST provide the following documents with EVERY News Cut, which must  be attached to the file on ingest. Without them, the Red Bull Media House newswire agency partners will reject the News Cut, severely impacting global earned media outcomes.

Guidelines & Guidance

Pre-Production

Technical Guidelines

Resources

Post-Production

Templates

[{"type":"text","text":"Interview Selects "}]

An Interview Selects clip is video asset solely dedicated to the interview content created in a similar raw format to a News Cut. For projects that have athletes or participants in markets with high media interest in that project or athlete, it is beneficial to create an additional Interview Selects clip to accompany the News Cut. This allows the athlete or participants to give an interview in English or their native language that resonates in their market, promoting greater localization.

[{"type":"text","text":"Red Bull Branding "}]

Please avoid overtly staged branding or staged can drinking. All branding should be naturally integrated using authentic brand moments for the News Cut. Please be mindful to avoid competitor logos where possible with strategic editing.

[{"type":"text","text":"News Cut Editing Format "}]

All Red Bull News Cuts have a specific format. It starts with a blank screen with white text called a Slate that provides all the key information required for the project. The footage from a project or event is then organized into three different segments with a slate followed by the footage. They are 

. The News Cut finishes with an End Slate. You should always leave a few seconds so that the slate's information is easy to read.

Intro Slate

Slate Title: Action

Slate Title: B-Roll

Slate Title: Interviews

End Slate

All draft versions of the News Cut must be uploaded to FRAME.IO and shared with your designated Red Bull counterparts for the News Cut feedback round. This round is crucial to ensure the News Cut is edited precisely to this brief, and all key messaging, visuals and quotes are included from the project.

A News Cut is an essential Earned Media Asset that is the industry standard raw video format file used for video packaging. This most versatile asset  allows all types of media to quickly edit footage for their social channels, owned channels or for traditional broadcast. Produced in a raw edit format, the News Cut  allows third party editors  create a video store that implements their brand style, tone of voice, text overlay and graphics.

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News Cut Brief

The Philosophy of Red Bull Media House is special. We are providing a production insurance package including the general liability risk 

for all Red Bull Media House Productions (moving images or photography) and all our production partners &ndash; the production company, the producer, the photographers and the broadcaster.

Insurance for individuals, such as personal accident, worker's compensation, travel or life are always separate from the package and require extra insurance coverage. Consequently our production partners only have to maintain all usual, customary and compulsory insurance, including workers&rsquo; compensation, employers&rsquo; liability as required by law. 

The Red Bull production insurance package 

provides protection for typical risks during production.

 Basic packages are very similar, whether filming in Los Angeles, London or Vienna and have one major aspect in common: they protect the interests of the production company, the producer and the broadcaster. 

Coverage of injury, illness or death refers to loss due to the interruption of production. This does not refer to loss or damage incurred by a person directly.

[{"type":"text","text":"There is no personal accident cover included by default."}]

[{"type":"text","text":"Media Production Package"}]

(up to 25 persons): Requires additional proposal / questionnaire provided by Insurance broker

[{"type":"text","marks":[{"type":"bold"}],"text":"Description of coverage:"}]

Pre-Production: Coverage usually begins four weeks prior to the first shooting day, though an extension to this can be made.

Sums insured EUR 10.000.000 I deductible EUR 250

[{"type":"text","text":"Film / Negative Material"}]

Any kind of data processing medium - e.g. picture, sound or other, including post-production

[{"type":"text","text":"Additional Expenses"}]

(expenses incurred by the failure of production equipment, props, sets &amp; wardrobe, or loss of scenery sets following property damage)

The insurer indemnifies the insured or co-insured for interruption losses caused by temporary and/or permanent failure or damage to necessary objects for the production if such causes were not caused by the insured or co-insured. 

[{"type":"text","text":"This includes the following:"}]

Cash and/or checks used by the production team on location - including transportation to and from shooting locations.

[{"type":"text","marks":[{"type":"bold"}],"text":"Sums insured EUR 100.000 I deductible EUR 250"}]

[{"type":"text","text":"Props, Sets &amp; Wardrobe"}]

This coverage includes scenery sets &amp; physical damage of vehicles (land-, air-, water) used for the production.

[{"type":"text","marks":[{"type":"bold"}],"text":"Sums insured EUR 1.500.000 I deductible EUR 250"}]

(camera, light, grip and sound equipment, stages, generators rigging etc.)

Equipment owned or hired / rented by Red Bull Media House or the production company is automatically insured. This also includes privately owned equipment.

[{"type":"text","marks":[{"type":"bold"}],"text":"Sums insured EUR 2.500.000 I deductible EUR 250"}]

(Third party liability, General liability, Public Liability)

[{"type":"text","text":"Uninsured Risks"}]

The following risks are not insured through media production insurance package specified before.

2. Workers Compensation / Employers Liability

[{"type":"text","text":"Briefing insurance Claims"}]

In case of incidents of damage, loss and injury details must be sent to 

4. Description of the incident and damages

6. Contact name I Head of Production I Production Manager

[{"type":"text","marks":[{"type":"bold"}],"text":"Howden Group Insurance Broker (Germany)"}]

[{"type":"text","text":"Emanuel Lutz | Contracts (Declarations)"}]

[{"type":"text","text":"T: +49 (89) 63005-510"},{"type":"hardBreak","text":""}]

[{"type":"text","text":"Insurance Package"}]

Please find insurance package (certs, templates) for AT & ROW, UK, USA and Canada here

It may not cover all your needs, for example it excludes E&amp;O, Hired Auto Liability, Workers Comp and more. For this you must contact 

[{"type":"text","text":"Step by Step Guide"}]

Introduction

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[{"type":"text","text":"Risk Assessment "}]

The risk assessment is the cornerstone of the health and safety management, providing a structured way of looking at the hazards that occur during a production. Red Bull must ensure that our Production Partners have the knowledge, skills and experience to do the work safely, that all factors such as realistic timelines, adequate allocation of resources and specialist safety expertise has been considered. 

If you don't have your own Risk assessment template, please reach out to your respective Red Bull Production Manager to request it.

All productions commissioned by Red Bull Media House are covered under the Red Bull Production Insurance Policy. This is free of charge.

Insurance Guidelines